ONLY IN JAPAN
In Japan, food isn’t just a meal—it’s an art form. From Michelin-starred dining to sushi on the street corners, Japan’s commitment to culinary excellence sets it apart. So why settle for ordinary when JNTO can take you on an unforgettable journey to experience a food culture that’s truly one-of-a-kind?
OOH
GALLERY ACTIVATION
In partnership with MoMA and Japan House, we’re offering an immersive art gallery experience where images of Japanese structures are reimagined with food, blending Japanese culinary aesthetics with art to engage the senses and deepen appreciation for Japanese craftsmanship and cultural richness.
YOUTUBE PARTNERSHIP
If seeing is believing, who better to reveal the art of Japanese cooking than Epicurious? In collaboration with Epicurious and the All Japan Sushi Academy, we’ll guide YouTube fans on an exciting journey through sushi-making, showcasing three levels of mastery—from amateur to expert.
AD: Shanya Meade CW: Patrick McCarthy